In the first half of 1985, the board hired as CEO Bill Dinsmore. retail and school computer software channels. From 1980 through 1984, it created a line of 15 widely acclaimed children's educational software products, which were sold through the U.S. TLC produced launch titles for the PCjr, announced in late 1983. Part of the original funding for the company came from a National Science Foundation grant. They saw the Apple II as an opportunity to teach young children concepts of math, reading, science, problem-solving, and thinking skills. The Learning Company was founded in 1980 by Ann McCormick Leslie Grimm Teri Perl and Warren Robinett, a former Atari employee who had programmed the popular game Adventure. In 1995, the company was acquired by SoftKey in a hostile takeover bid, at which point SoftKey assumed the Learning Company name and brand. The company was also known for publishing licensed educational titles featuring characters such as Arthur, Scooby-Doo, Zoboomafoo, and Caillou. ![]() Its titles included the flagship series Reader Rabbit, for preschoolers through second graders, and The ClueFinders, for more advanced students. ![]() The company produced a grade-based line of learning software, edutainment games, and productivity tools. The Learning Company ( TLC) was an educational software company founded in 1980 in Palo Alto, California and headquartered in Fremont, California.
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